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Back in 1984 a company called Legend was founded by a group of eleven people in the People’s Republic of China. The group of engineers pooled their resources and developed pc components using what was to be known as Lenovo technology.
It wasn’t until four years later in 1988, that the Lenovo company name was first incorporated in Hong Kong. Although Lenovo had been formed, the company still used Legend as its brand name and in 1990 they launched their first complete PC system to directly compete with the biggest names in the industry for a share of the Chinese IT solutions market.
Just four years after their first branded PC the “Lenovo Legend systems” had secured enough market share to justify the company floating on the Hong Kong stock exchange. In 2004, ten years after floating a portion of the company and a year before their acquisition of IBM’s Personal Computing Division, the company had to do away with the name Legend. This was because of name conflicts with already established businesses in the West.
In 2005 Lenovo acquired IBM’s Personal Computing Division, making it a new international IT competitor and the third-largest personal computer company in the world.
When Lenovo, the rapidly expanding IT solutions company acquired IBM’s Personal Computing Division in 2005, they inherited the IBM ThinkPad which was then changed to be branded as a Lenovo laptop. As well as actively marketing the ThinkPad the company used their own considerable experience to create their own Lenovo Laptop which was named the IdeaPad and this was launched in 2008.
The reputation of Lenovo Laptops at the time was recognized in the industry when their ThinkPad was named the best ever laptop in reputable publication “Business Week Magazine”. Such was the brand popularity, just one year after the IdeaPad launch it had sold over a million units while the ThinkPad was still the flagship Lenovo laptop. What was once a small company developing components that allowed imported PCs to be fitted with Chinese language characters has grown into the world’s second largest manufacturer of laptops and PCs.
With the Lenovo Laptops, both the ThinkPads using IBM technology and theIdeaPad range developed entirely by Lenovo, as well as the non-consumer or business targeted IT solutions, the Lenovo brand has its sight set on the number one spot.